Author Archives: Jason D
AdWords to Limit User Control Over Ad Rotation
In one of the latest AdWords updates, Google is altering the amount of control an advertiser has over ad rotation options. The three current ad rotation options, optimize for clicks, optimize for conversions, and rotate evenly, will still be in … Continue reading
Warning: Firefox is About to Start Stealing Our Data
Back in October of 2011 (that long ago?) on the “Official Google Blog” it was announced that search was going to become more secure. Awesome. But, wait there’s a catch (Official Google Blog, October 18, 2011): As search becomes an … Continue reading
Force Fed Search: Google’s New “Search, plus Your World”
Google+ exists whether you like it or not – that’s the message Google sent today. Whether you created a profile to be on the cusp of something new and quickly lost interest, or you actually use the service, it will … Continue reading
Introducing the New Twitter #letsfly
The day has arrived. Today is the day. The new Twitter interface is here (err – kind of), but to be perfectly honest, I didn’t even know it was coming…BUT IT’S HERE (again, kind of) – that’s all that’s important … Continue reading
Google Updates Column Customization in AdWords
It appears as though, in a random act of update, Google has upgraded the column customization toggle in AdWords. In the old version the Performance, Conversions, Competitive metrics and Call details categories were across the top of the screen, with … Continue reading
Twitter Redirects the Redirect
In a move that actually makes complete sense, Twitter has started wrapping URLs within tweets in the “t.co” domain. Previously, when clicking on links through third-party Twitter clients, such as, Hootsuite or your favorite mobile application, Twitter was not given … Continue reading
AdWords Call Metrics Now Available to All Users
Today, Google announced that they are opening up Call Metrics to all AdWords Advertisers in the US and Canada. “Call Metrics, a simple way to get more phone calls and detailed call reports with AdWords, is now available to all … Continue reading
Google Quietly Updates the Keyword Tool Interface
It looks like Google made some more changes to one of their products without drawing much attention. Sometime this week it looks like Google updated the Keyword Tool interface. Previously when doing keyword research with the tool, the word or … Continue reading
Google Updates AdWords Traffic Estimates Algorithm
In the ever-changing world known as Google products and services, Google has announced yet another algorithm update. However, this time around it isn’t Panda 3.0 – the update doesn’t even apply to search. The newest update has been applied to … Continue reading
